Scale Your Business Quickly with Specialized PPC Services
Get More Results, Spend Less, and Grow Your Business.
Simply put: Our PPC services help your business grow.
We focus on delivering real results. We enjoy helping businesses grow by using digital marketing strategies that give clients a reason to smile.
On average, clients who work with Digital Engagement see their investment grow by 4.5 times.
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What to Expect from Our PPC Services
Our PPC services cover everything you need to boost your business, like checking everything carefully, making new landing pages, setting up campaigns, planning strategies, and putting plans into action. We’re with you every step of the way. Here’s a breakdown of all the included services:
Checking Your Ads: A PPC Audit for Your Campaigns
Before you make big plans, it’s smart to see where you are now. If you’re already running ads online and have a plan, our team might suggest doing a PPC audit. This means we take a close look at how your current ads are doing. It’s also a good chance for us to talk about your overall online marketing plans and what you want to achieve with your business.
It’s like checking a map before going on a trip. By looking at what’s working and what’s not, we can help you make better decisions for the future.
Understanding Your Competition & Market Trends
We’re all about making a plan that’s just right for your business. But we’re also curious about what your competitors are up to and what’s happening in your industry right now. That means we take a look at what other companies are doing, even the ones indirectly competing with you. We also keep an eye on Google Trends and other helpful info.
It’s like looking at a puzzle: we want to see the whole picture, not just one piece. By knowing what others are doing and what’s popular, we can help you make smarter decisions.
Reviewing Conversion Tracking and Goals
Even if you think everything is set up right for tracking your ads, mistakes can happen more often than you realize. That’s why we make sure to double-check everything. We look at all the ways people can interact with your ads – like filling out forms, making calls, sending emails, or booking appointments.
It’s like making sure all the pieces fit together in a puzzle. By making sure we track everything correctly, we can help you see what’s working and what’s not.
Discovering Best Options & Platforms
Deciding where to focus your PPC efforts depends on what you and your PPC partner agree on. You might stick to PPC only or try other options like Display ads or Shopping campaigns. Once we know what you want, we can help you find the best opportunities and maybe even some quick wins.
It’s like choosing the right path on a journey: we want to pick the routes that will get you where you want to go. By figuring out the best platforms and strategies, we can help you make the most of your PPC program
Making Plans and Putting Them into Action
Think of this stage of your PPC plan like laying the bricks for reaching your goals. We’ll create a strategy for your ads that considers things like how much money you want to spend, the best way to bid on ads, what you want to achieve with your ads, and ideas for what your ads should look like. We might also give you some estimates of what you can expect with the money you have.
It’s like building a house: each step is important for making sure everything stays strong and steady. By carefully planning and launching your ads, we’re setting the stage for success.
Finding the Best Keywords for Your Ads
Starting PPC ads without doing good keyword research? Not a good plan. This step is really important because it helps decide what your ads will say and who will see them. Along with the audit we talked about earlier, keyword research helps you discover new ways to reach people based on who you want to target, what your company wants to achieve, and what makes your product or service special.
It’s like finding the right ingredients for a recipe: each word makes your ads better. By doing thorough keyword research, we’re helping you reach the right people with the right message.
Reaching the Right People with Compelling Ads
Once you’ve figured out who your ideal customers are, it’s time to make sure your ads are speaking directly to them. Instead of making ads that try to appeal to everyone, we’ll help you target specific groups strategically. Then, we can come up with a plan for managing your ads and think of better words to use in your ads that will really connect with these groups. We’ll use the keywords we found earlier as part of the bigger plan.
It’s like tailoring a suit: we want your ads to fit perfectly for the people you’re trying to reach. By targeting the right groups and using the right words, we’re setting you up for success in getting your message across. Let’s work together to create ads that really grab people’s attention.
A/B Testing and Landing Pages
Testing is a big deal when it comes to making your campaigns better – forget about just setting them up and leaving them alone. While your competitors might do that, we’re all about testing and improving. You can try out different headlines, ad words, how your landing page looks, pictures, and more, and then see what your customers like best. This is also the time to start updating or making new landing pages that focus on getting more people to do what you want them to do. Heatmapping is super helpful here because it shows you exactly where your landing pages need work.
It’s like baking cookies: you try different ingredients to see which ones make the best cookies. By testing things out and making changes, we’re getting your campaigns closer to what your customers want.
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The Best Solutions for Our Clients
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Here are a few reasons why we stand out:
Smart Technology
Our special marketing tools help us make detailed reports and improve your PPC ads. We make sure to target the right people and give you useful information.
We Know Our Stuff
Our team is made up of experienced experts. We only hire the best, and we have years of experience in lots of different industries and using different methods and platforms.
No Tricky Contracts
With us, you know exactly what you're paying for. We have clear prices, no hidden fees, and you can stop anytime if you're not happy (though we're pretty sure you will be).
Free Consultation
Our main goal is to help you do better with your online marketing. We offer lots of services to help with PPC and other things, all done by experts who focus on getting great results. Sound good? Let's have a chat.
Here's how to make your PPC advertising work even better:
At Digital Engagement, we know that looking at the big picture in digital marketing leads to the best results. Think about these things:
- Follow-Up Plan: After getting leads from your search ads, do you have a good plan to follow up with them on Whatsapp? It’s important to keep in touch with leads to keep them interested.
- Social Media and Search Ads: Are your social media ads working together with your search ads? You might be missing out on customers if your social media ads don’t match what people are searching for.
- User-Friendly Website: Is your website easy to use? Make sure your site shows up in search results without spending extra money on ads.
By considering these points, you can make sure your PPC ads bring in more sales and keep customers engaged.
